Business planning and corporate strategy
Cut through market complexity and uncertainty and develop effective corporate strategy.
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Overview
Our economic insights and bespoke forecasts will help you paint a clear picture of the environment – present and future – within which you operate. Our solutions and consulting propositions help you monitor macro events and their potential impact, assess and evaluate economic trends across 200 countries, 7000 cities and urban centres and understand your sectors’ future demands. Our team may help you analyse topics as wide-ranging as demographic shifts, consumer spending trends, the impact of climate change, global trade flows, risks around supply chains and digitalization, to support business planning and development of corporate strategy.
Questions we can help you answer
How do I best navigate this uncertain environment?
Will my markets exist in 5 or 10 years?
Which economic risks is my business most exposed to?
What are the 'Megatrends' that will shape my business over the long term?
How can I forecast revenues more accurately, and maximise profitability?
How do I stay ahead of my rivals and where are my opportunities for growth?
Build a solid foundation for decision-making
Our subscription and consulting services provide you with a complete toolkit to navigate the complexities of business planning and long-term strategy setting. This ranges from economic and sector forecasting, scenario analysis, location attractiveness evaluations, economic due diligence, reporting, and framing of marketing and sales strategy, to understanding FX and sovereign risks and more.

Create business plan forecasts
- Set expectations for your business strategy using long-term forecasts
- Use your data to review historical information and understand actual forecast changes
- Use insights on key macroeconomic drivers such as foreign exchange rates and oil price forecasts to develop your business plans
- Analyse data on your markets, for demand planning and strategy
- Inform internal stakeholders about market outlooks

Understand your markets and forecast demand for your products and services
- Understand your customer demand conditions, as well as factors such as sector competitiveness and credit conditions, to assess the business outlook in a B2B setting
- Understand demographics, the health of household finances and consumer spending, to assess the business outlook in a B2C setting
- Use our charts to create presentations for your board or senior management group
- Automatically feed data into your internal planning models

Inform business decisions and strategic planning
- Share reports internally to ensure alignment at the global and regional level
- Input data into internal models to compare the economic forecast against your business’s performance
- Use our data to feed your reports and analysis to inform internal business units on the mid-term health of the global economy
- Use our megatrend projections on demographic shifts, climate change, trade and global supply chains, technology and digitalisation on a forward-looking basis to 2050
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Challenge
Business planning and corporate strategy
Our bespoke services help you navigate the complexities of business planning and develop effective corporate strategy.
Find Out More
Service
Bespoke Business Forecasting
We are here to support your corporate planning and strategic decision making with customised solutions that are tailored to your requirements.
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Industry Scenarios
Quantifying the impact of policy changes and other risk events on industrial sectors.
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“The Oxford Economics team carried out our macroeconomic port trade forecast out to 2050. The team was highly capable, worked with us closely, took on board feedback from internal and external stakeholders and we are very confident in the product. The Oxford Economics brand carries credibility in the market.”
Resources and Events

Research Briefing
Europe’s defence splurge will help industry – but by how much?

Research Briefing
Why official UK data are less reliable and what this means

Research Briefing
How much could trade policy uncertainty hurt the outlook?

Research Briefing
No shelter from the external storm for CEE economies

Webinar
Trump & the Travel Industry: Key Impacts and Latest Outlook

Webinar
Will a trade war derail the construction industry?

Webinar
UK Macroeconomic Outlook

Webinar
Tariffe e tensioni geopolitiche, quale impatto per l’Europa?

Sustainability as a transformation catalyst: Trailblazers turn aspiration into action
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Contact us
Whatever your specific needs, if you would like to learn more about how our services can help you navigate the complexities of business planning and long-term strategy setting, please fill in the form.
A member of the team will be in touch.
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